SELLING AND SALES MANAGEMENT
2018-2019 Bradford Campus Catalog
   

MRKT 1303 - SELLING AND SALES MANAGEMENT


Minimum Credits: 3
Maximum Credits: 3
This course introduces students to the skills necessary to initiate, build, and maintain customer relationships through personal sales. Legal and ethical issues associated with professional selling are examined. Management principles are also applied to hiring, training, motivating, and compensating a sales team.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SNC Elective Basis
Course Requirements: Prerequisites: MRKT 1301 Introduction to Marketing and completion of ENG 0101, ENG 0102, FS 0102, and the MATH competency


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