COMM 1401 - BROADCAST PROGRAMMING AND MGT

Minimum Credits: 3
Maximum Credits: 3
A survey of programming techniques used in radio and television and a study of the organizational structure of broadcast stations including responsibilities of station personnel. Analysis of management decision-making processes with emphasis on policies, sales, and program selection.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SNC Elective Basis
Course Requirements: Prerequisites: Upper-Level Courses require completion of ENG 0101, ENG 0102, FS 0102, and the MATH competency

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