PROMOTIONAL WRITING
2018-2019 Bradford Campus Catalog
   

PR 1304 - PROMOTIONAL WRITING


Minimum Credits: 3
Maximum Credits: 3
Students learn to write press releases, publicity articles, radio, TV, and print advertisements, promotional flyers and brochures. The class examines materials used in the publicity campaigns of marketing firms and corporations.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SNC Elective Basis
Course Requirements: Prerequisites: Upper-Level Courses require completion of ENG 0101, ENG 0102, FS 0102, and the MATH competency


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