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COMM 0110 - ROCK 'N' ROLL, PART ONE, TO 1970Minimum Credits: 3 Maximum Credits: 3 This course is an introduction to "rock 'n' roll," arguably the most important form of mass media generated popular art from the middle of the 20th century until the present. Specifically, this course will use certain developments in mass media technology as a lens through which to examine popular songs as "texts" of cultural, social, political, and artistic significance. These technological innovations include Edison's phonograph and Berliner's gramophone, to be sure, but we will also consider developments such as the long playing (LP) album, the transistor radio, the 45 rpm record, jukeboxes, and wall boxes. The bulk of the course, however, will explore the rise of what came to be called "rock and roll" between Elvis Presley's national emergence in 1956 to the point when the Beatles stopped recording in 1969. Academic Career: Undergraduate Course Component: Lecture Grade Component: LG/SNC Elective Basis General Education: Cultures
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