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University of Pittsburgh Bradford    
2021-2022 Bradford Campus Catalog 
  Jan 27, 2023
2021-2022 Bradford Campus Catalog [Archived Catalog]

Broadcast Communications, BA

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Contact: Professor Jeffrey Guterman

(Television and Radio)

The broadcast communications major at the University of Pittsburgh at Bradford prepares students for careers in radio and television, careers related to the electronic media, and for graduate study. The comprehensive program combines a liberal arts background with specialized instruction in radio and television communication.

The communications student explores media history, message design and production techniques, advertising strategies, theories of communication, and programming and management principles. The program provides production training in radio and television, using professional-quality digital equipment both in the studio and in the field. Students engage in a number of audio and video projects while learning to use the technology needed for assembling effective electronic messages.

Graduates of the communications program are prepared for positions in media production, on-air performance, advertising, sales, and programming. The program includes internship opportunities at local and regional television and radio stations.

Degree Requirements

Total credits required for the major: 39

Required minor*: 15-21

Note: Transfer students who have earned a previous degree, or Pitt-Bradford students with a second major, do not need to complete a minor.

General Education Program Requirements and Electives-Variable

(See General Education Program  and General Requirements for the Bachelor’s Degree  under Academic Policies and Guidelines for further details.)

Please be advised

Please be advised that some programs or courses of study require that students complete rotations, fieldwork, internships/externships and/or teaching assignments at facilities external to the university, while other programs or courses of study may offer voluntary internships or externships at facilities external to the university. Depending on the program or course, such facilities will or may require a criminal background check, an act 33/34 clearance (if applicable), and perhaps a drug screen to determine participant qualification or eligibility. Additionally, in order to become licensed, many states will inquire as to whether the applicant has been convicted of a misdemeanor, a felony, or a felonious or illegal act associated with alcohol and/or substance abuse.

Suggested Course of Study

Credits: 30

Second Year

Credits: 29

Third Year

Credits: 29

Fourth Year

Credits: 28-40

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